Priyanka Chopra Jonas’s eco-conscious haircare line, Anomaly, has achieved vital success, incomes $50 million in income in 2024, placing it forward of superstar manufacturers led by Girl Gaga and Ariana Grande.
Launched in 2021, Anomaly has established a robust place within the magnificence market because of its dedication to sustainability, clear formulations, and recyclable packaging. The model’s efficiency locations it firmly within the prime tiers of celebrity-founded magnificence ventures.
Notably, Anomaly’s income surpasses that of Haus Labs, Girl Gaga’s make-up model, in addition to r.e.m. magnificence, the road from Ariana Grande, and Florence by Mills—the cosmetics and skincare vary by Millie Bobby Brown.
Whereas Anomaly stays behind powerhouse names like Rihanna’s Fenty Magnificence and Selena Gomez’s Uncommon Magnificence, its standout efficiency is a testomony to Chopra Jonas’s attraction and the model’s alignment with rising demand for ethically produced, efficient hair care.
