Jennifer Davidson is shifting up the ladder at AMPAS and including oversight of a brand new digital divison designed to additional spotlight occasions on the Academy and its Museum, in addition to actions, and personalities, together with podcasts, inside the group.
Davidson has been promoted to the newly expanded position of Chief Advertising, Communications and Content material Officer for the Academy of Movement Image Arts and Sciences, introduced at present by Academy CEO Invoice Kramer, to whom she is going to proceed to report.
The chief at the moment oversees advertising and marketing and viewers growth, communications, digital/social and inventive model technique for all arms of the Academy, together with the Academy Basis, the Academy Museum of Movement Photos and the Oscars. On this expanded position, she is going to now lead a newly established manufacturing arm, Academy Studios, which is chargeable for organization-wide digital tasks and initiatives—from member and business interviews, movies, livestreams and podcasts—that embody the Academy’s mission, voice and cultural id. Deadline understands The Academy is at the moment trying to rent a Senior Vice President who will report back to Davidson and who will function a inventive and strategic lead for all digital tasks and initiatives throughout AMPAS, the Academy Museum of Movement Photos, and different Academy Basis packages.
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“Jen has confirmed to be a dynamic, forward-thinking chief for the Academy,” mentioned Kramer. “As we evolve the Academy to achieve a bigger and extra world viewers, we’re thrilled to raise her to this important new position. Jen’s inventive imaginative and prescient, together with the event of our new Academy Studios manufacturing group, will enable us to have fun filmmakers and filmmaking on a larger scale, uncover new methods to showcase our gifted members, and proceed to advertise the distinctive work of our Academy Museum and Academy Assortment. Our objective is to spotlight to the broadest worldwide viewers the whole lot we do year-round.”
“On this new position, I’m excited to undertake revolutionary methods that may have fun each our business’s biggest storytellers and the exceptional work they’ve created throughout disciplines,” mentioned Davidson. “The institution of Academy Studios permits us to protect movie’s wealthy historical past for future generations, whereas creating recent and thrilling methods to have interaction new audiences round cinema. I’m thrilled concerning the alternative to honor our previous whereas elevating our future.”
Davidson has served because the Academy’s Chief Advertising and Communications Officer since Could 2024 and, earlier than that, as Chief Communications Officer since December 2021.
