UK public-service broadcaster BBC and the industrial community ITV will as soon as once more break up the rights to a significant soccer event, with the pair sharing broadcast duties for the FIFA 2027 Girls’s World Cup via a newly introduced deal.
In a repeat of earlier agreements, BBC and ITV will share rights to the 64-game event, with each networks to broadcast the showpiece remaining.
BBC will disseminate content material throughout its vary of retailers, together with reside protection on its linear TV channels, the BBC iPlayer OTT service, and radio networks, whereas further content material, together with highlights and behind-the-scenes video, will characteristic throughout the broadcaster’s social media and digital channels.
ITV, for its half, will broadcast video games on its major ITV1 community, ITV4, and the ITVX streaming platform, and equally distribute highlights and different ancillary programming throughout its vary of social and digital channels.
By a home broadcast partnership with England’s FA, ITV will broadcast everything of England’s qualifying marketing campaign in anticipation of the occasion.
Talking on the partnership, BBC Sport director Alex Kay-Jelski commented: “[Women’s soccer is] a sport experiencing unprecedented progress in reputation and attain throughout BBC Sport platforms.
“From home leagues to main worldwide tournaments, we have introduced the defining moments to hundreds of thousands throughout the UK already, together with this summer time’s Girls’s Euro. Extending our partnership with FIFA alongside ITV ensures that the drama and spectacle of the Girls’s World Cup stays free-to-air, persevering with to encourage audiences throughout the UK, and bringing in new followers of the sport.”
ITV director of sport Niall Sloane added: “ITV Sport is the house of the Lionesses and it’s very important we guarantee tournaments just like the FIFA Girls’s World Cup 2027 stay free-to-air for generations of soccer followers to get pleasure from, with assist of the sport at an all-time excessive.”
Curiosity within the 2027 Girls’s World Cup is predicted to be excessive within the UK, piggybacking on England’s success on the 2025 Girls’s European Championships, which the staff gained yesterday (July 27).
The event drew enormous viewership all through, with each BBC and ITV reporting huge audiences.
Sloane continued: “ITV’s protection of the Lionesses’ victory over Italy within the UEFA Girls’s Euro semi-final delivered ITV’s largest peak viewers of the 12 months with 10.2 million folks tuning in, highlighting the sensible assist and curiosity in girls’s soccer.
“The FIFA Girls’s World Cup 2027 is certain to be one other standout event, and we sit up for persevering with our relationship with each FIFA and the BBC.”
The 2027 Girls’s World Cup will happen in Brazil from June 24 via July 25
Again in December, the BBC and ITV agreed a joint cope with FIFA to retain the rights for the 2026 and 2030 males’s World Cups, which means this new deal seals free-to-air protection of FIFA’s elite males’s and ladies’s competitions via to the top of the last decade.
