Ozzy Osbourne might need died final yr, however the Prince of Darkness’ “digital DNA” will endure due to a partnership between the Osbourne household and the digital leisure firm Hyperreal.
Sharon and Jack Osbourne detailed the deliberate partnership — which can create an interactive digital avatar of Ozzy — on Wednesday throughout day two of Licensing Expo 2026, held on the Mandalay Bay Conference Middle in Las Vegas.
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What Did Jack Osbourne Say About Digital Ozzy Osbourne Plans?
“It is sort of scary the way it’s actually very correct,” Jack defined (through License International). “He’ll exist digitally as himself for so long as we’ve computer systems. Know-how has come such an extended technique to the place it is nearly drag and drop. You might shoot a template for a business … actually immediate what you need Digital Ozzy to do in that business and also you simply drop it in. It is that straightforward now.”
Sharon added: “You possibly can ask Ozzy something, and he’ll reply you in his personal voice – and the solutions can be what Ozzy would have stated. We will take all of it around the globe. Individuals can discuss to him and he’ll discuss again.”
What Is Hyperreal?
The Osbourne household is in assured palms with their Hyperreal collaboration. The corporate describes itself as “the way forward for immersive avatar leisure” on its web site.
Hyperreal beforehand “pioneered the primary moral neural network-generated content material in music movies to de-age Paul McCartney” and debuted an interactive hologram of late comedian ebook legend Stan Lee on the 2025 Los Angeles Comedian Con.
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The Guiding Query for Ozzy’s Digital Avatar
Jack Osbourne emphasised that he wished Ozzy’s digital avatar to be true to the real-life Prince of Darkness. “I do not need to fake that Ozzy Osbourne was this refined poet … We all know who he was,” he stated. “Every part the household does with Ozzy’s identify and likeness has to mirror who he actually was. It is essential to ask, ‘What would Ozzy do?'”
Sharon additionally in contrast Ozzy to a different rock legend who has been memorialized for many years. “Elvis died 50 years in the past, and everyone is aware of Elvis,” the Osbourne matriarch stated. “I simply need that for Ozzy.”
Ozzy Osbourne 12 months by 12 months Photographs: 1969-2025
Between Black Sabbath and his solo profession, Ozzy Osbourne turned some of the well-known frontmen in exhausting rock historical past. This is a glance again.
Gallery Credit score: Nick DeRiso
