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Home UNIC Reacts To EU Paramount-Warner Bros. Discovery Deal Greenlight
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UNIC Reacts To EU Paramount-Warner Bros. Discovery Deal Greenlight

Team EntertainerBy Team EntertainerJuly 23, 2026Updated:July 24, 2026No Comments3 Mins Read
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UNIC Reacts To EU Paramount-Warner Bros. Discovery Deal Greenlight
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The Brussels-based Worldwide Union of Cinemas (UNIC), representing exhibitors in 39 European territories, has stated the European Fee’s situations for its latest approval of Paramount’s takeover of Warner Bros. Discovery ought to have gone additional.

The physique was reacting to the EC’s announcement Wednesday that it had authorised Paramount Skydance’s proposed acquisition of Warner Bros. Discovery (WBD) on the situation that divests its stake in United Worldwide Footage (UIP), the movie distribution enterprise it at present collectively owns with Common Footage.

 “UNIC welcomes the Fee’s determination to require the divestment of Paramount’s stake in UIP and extra necessities. Whereas it addresses an necessary competitors concern, we strongly consider that the Fee might and may have gone additional with its situations for the merger’s approval,” stated UNIC CEO Laura Houlgatte.

 “Our sector raised quite a few issues with its competitors division in regards to the proposed deal, and the Fee’s findings don’t mirror that larger image. It has based mostly its determination on too slender a scope.”

Past the divestment of its UIP stake, the EC ruling additionally stipulated that for a interval of ten years, Paramount can not immediately or not directly enter into any settlement or understanding with Common to collectively co-distribute movies within the European Financial Space (EEA), or shift the distribution of Warner movies from Warner’s present distributor to the theatrical distributor utilized by Paramount, the place that distributor additionally distributes Common’s or Disney’s movies in all UIP international locations within the EEA.

Moreover, within the UIP international locations within the EEA the place Paramount and Common don’t share the identical distributor, it won’t be allowed to shift the distribution of Paramount’s movies from Paramount’s present distributor to the theatrical distributor utilized by Warner, the place that distributor additionally distributes Common’s or Disney’s movies.

The international locations coated by the situations span Bulgaria, Croatia, Czechia, Cyprus, Denmark, Estonia, Finland, Greece, Hungary, Iceland, Latvia, Lithuania, Norway, Poland, Portugal, Romania, Slovakia, Slovenia and Sweden.

UNIC stated the stipulations ought to have gone past the EEA territories the place UIP at present operates, whereas the ruling additionally failed to handle different points resembling theatrical home windows and entry to again catalogues.

“We remorse that the choice doesn’t tackle related dangers arising from theatrical distribution preparations exterior the UIP territories, nor does it lengthen to cures addressing theatrical home windows, movie variety, preservation of movie output and manufacturing pipelines, contractual practices and entry to again catalogues,” stated Houlgatte.

“On condition that the transaction continues to face authorized challenges based mostly on such elements in the USA, it’s clear that these broader issues in regards to the merger stay unresolved and unanswered. UNIC will hold an in depth eye on developments within the US and any potential penalties for Europe.”

Houlgatte added that UNIC was additionally disillusioned that the European Media Board, an unbiased advisory physique, had not examined the broader implications of the transaction for media pluralism, cultural variety and the audiovisual market.



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