Podcasting can usually really feel a bit lonely—you do the prep, document and edit the episode, hit publish, and … you see your stats go up.
Whereas it’s thrilling to see your stats enhance week over week, most podcasters are on the lookout for one thing extra private.
A number of months in the past, we requested “If you happen to didn’t have stats, how would your podcast was profitable?” on Buzzcast, and the solutions all shared a theme. Podcasters wish to hear in regards to the real-world influence of their podcast from actual folks!
Most podcasters would slightly get a message from an actual listener than see an extra 100 downloads.
So we set to work to seek out the easiest way for listeners to attach with their favourite podcasts—and we’re so excited to share what we got here up with!
What’s Fan Mail?
Fan Mail lets your listeners textual content your podcast, and their messages seem inside your Buzzsprout account.

It’s the easiest way to obtain encouragement and suggestions out of your viewers as a result of it’s really easy in your listeners. Over 85% of podcast downloads are on telephones, so it’s pure for listeners to click on the hyperlink and ship a fast textual content.
And Fan Mail is simple for you, too!
There’s nothing to arrange, and Fan Mail is included with all Buzzsprout paid plans.
Find out how to use Fan Mail
Right here’s methods to activate Fan Mail in your podcast

- Log in to your Buzzsprout account
- Click on Fan Mail > Allow Fan Mail > Click on Save Modifications
- The hyperlink to Textual content Your Podcast will routinely be added to all your podcast present notes

Greatest practices for Fan Mail
Subsequent, you’ll wish to inform your listeners they’ll textual content your present. Listed here are a number of finest practices we’ve discovered over the previous few months:
- Ask a query: Begin your episode with a phase the place you ask a query and ask listeners to click on the hyperlink within the present notes to textual content you their reply.
- Use Dynamic Content material: Document a brief message letting listeners know you’ve turned on Fan Mail, then use Dynamic Content material to incorporate that message on all your podcast episodes.
- Obtain Buzzsprout for iOS: If you happen to set up Buzzsprout for iOS you’ll obtain a notification each time a listener sends you a chunk of Fan Mail.
- Maintain it easy: It may be complicated to listen to an e-mail deal with, social accounts, and a handful of different methods to contact the present. We discovered that we obtained many extra responses after we solely talked about Fan Mail.
That is probably the most excited I’ve been for a brand new Buzzsprout function in a very long time, and I can’t wait so that you can use it!
We went much more in-depth on Fan Mail on this Buzzcast episode, and if you wish to give us any suggestions, you may ship us a textual content!
Alban Brooke
Alban Brooke is the Head of Advertising and marketing at Buzzsprout and the co-host of Buzzcast. Have any questions on this information? Attain out on Twitter.
