Acast, the world’s largest podcast firm, has introduced the appointment of Martijn Gerrits as gross sales director for the Netherlands. Gerris is Acast’s first rent within the area, bringing a wealth of expertise within the media and promoting trade to the crew.
Gerrits has a confirmed observe report in driving development and constructing profitable partnerships. His earlier roles at main firms reminiscent of Spotify, Azerion, Mediahuis NL and Dentsu have geared up him with the experience to navigate the dynamic panorama of the podcast trade.
As gross sales director, Martijn can be accountable for main Acast’s gross sales efforts within the Netherlands, increasing its market’s attain and connecting native advertisers with engaged podcast audiences. He’ll concentrate on constructing sturdy relationships with businesses, manufacturers, and creators to drive income development and set up Acast domestically because the go-to vacation spot for podcast promoting.
“In becoming a member of the Acast crew I can’t wait to assist drive the expansion of the podcasting trade within the Netherlands,” stated Gerrits. “Acast’s dedication to empowering creator and delivering distinctive, efficient promoting experiences align completely with my very own love for audio. I sit up for working with our crew and companions to unlock the complete potential of podcast promoting within the Dutch market.”
Megan Davies, Acast’s Managing Director for Worldwide, added: “Martijn’s deep understanding of the Dutch market and his expertise within the podcast trade make him a useful asset to our crew. As we’ll proceed to develop our presence within the Netherlands, Martijn’s management can be instrumental in driving our development and delivering distinctive worth to our advertisers and creators.”
The podcast promoting market within the Netherlands is predicted to expertise substantial development within the coming years. Based on projections, the market’s income is anticipated to achieve $39.86m by 2027.
Acast formally launched within the Netherlands in November 2022, partnering with Meer Van Dit, a serious Dutch podcast studio with well-liked exhibits reminiscent of “Weer een Dag” in addition to creator manufacturers together with Tonny Media, Bien, New Tree Media, and In a position Studio.