TM may be solution to wireless data spectrum shortage: Jeff Kagan Interviews – OTT News TodayJuly 7, 2024
OTT BIA Updates U.S. Local Advertising Estimate for 2024 to $172 Billion; Indicating 9.3 Percent Growth from Prior YearBy Team EntertainerMarch 13, 20240 Important development in TV OTA, TV Digital, and CTV/OTT fueled by political and different native vertical promoting. CHANTILLY, Va. (March…
OTT BIA Decreases 2022 Estimates for U.S. Local Advertising Revenue to $167.4B Indicating Headwinds for the Overall Local Advertising MarketplaceBy Team EntertainerJune 16, 20220 Political, On-line Playing and Leisure sectors exhibiting progress in native promoting; auto down from earlier estimate however exhibiting tempered progress…