Idea by Rishi Tejpal and Muhabit ul haq

Synopsis

Airtel’s daring step to hike tariffs after the pandemic halt has been termed good for the trade, particularly for Vodafone Concept. Now that the cat has been belled, will this imply higher days? Amongst all this, Jio sits quietly. Will it hike tariffs like different telcos or keep away from the herd; sticking to its goal of reaching 500 million subscribers?

The pandemic delayed many plans for many individuals. This stands true for corporations too. For telecommunication corporations, it was a wait of virtually two years to implement any significant tariff hike. The final main tariff hike was in December 2019 when all three telcos raised headline tariffs throughout the board. The trade watchers had been satisfied and fortunately anticipated this to be a daily affair each six months or so for the following few years. And,

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