CANADA-BASED agency Firstlight Media lately signed a partnership with Good Communications to ship improved video expertise for the telco’s clients.
Firstlight Media’s fifth-generation, cloud-native platform is predicted to supply a seamless, cross-platform video infrastructure for the PLDT group’s cellular and residential over-the-top (OTT) video purposes.
This could allow differentiated video experiences and a set of latest cutting-edge capabilities with out the complexity of sustaining separate purposes for the group’s numerous manufacturers.
“That is really a game-changer for our GigaPlay customers, who might now get pleasure from one of the best content material with a leveled-up expertise enabled by this highly effective seamless platform and the nation’s quickest 5G cellular community, in response to Ookla,” Jane Basas, senior vice chairman and head of Shopper Wi-fi Enterprise at Good, stated, including that the Good community was additionally lately hailed by Ookla for delivering the nation’s Greatest Cellular Video Expertise throughout all cellular applied sciences.
“Although these recognitions are proof that our community investments are bearing fruit, we proceed to search for methods to enhance our providers, together with working with platform companions like Firstlight to assist us ship world-class video expertise to our clients,” Mario Tamayo, head of know-how at PLDT and Good, stated.
Good’s GigaPlay app gives free entry to specifically curated stay and on-demand sports activities and leisure content material unique to subscribers. The brand new GigaPlay app was launched on March 26 at first of the College Athletic Affiliation of the Philippines Season 84.
Downloadable on the Apple App Retailer and Google Play Retailer, GigaPlay additionally gives stay and on-demand protection of the most important native and worldwide sports activities leagues, together with the FIBA World Cup Qualifiers, Japan B.League, Nationwide Basketball Affiliation, Nationwide Basketball League, Philippine Basketball Affiliation and the Premier Volleyball League.
Additionally included in GigaPlay’s increasing catalog are worldwide and Ok-pop music award exhibits and live shows, South Korean drama collection, and Hallyu Hangouts classes, amongst different superior content material attuned to the passions of Filipinos.
Video is among the many key drivers of information utilization within the Philippines. In 2021, cellular knowledge visitors on Good’s community grew to three,337 petabytes, up by 16 p.c in comparison with 2020. Good additionally recorded 42.6 million lively knowledge customers in 2021.
