Given a report demand for podcast advertising and marketing and viewers development companies, The Podglomerate is proud to announce the promotion of Madison Richards to Senior Supervisor of Advertising and marketing and Viewers Improvement. 

On this newly created function reporting on to Joni Deutsch, The Podglomerate’s Vice President of Advertising and marketing and Viewers Improvement, Richards will likely be liable for executing advertising and marketing campaigns and viewers development methods for the corporate’s high-profile portfolio of shoppers.

“I’m excited to construct on my previous podcast advertising and marketing successes, all whereas fueling my ardour for storytelling on this function,” says Richards. “I additionally stay up for persevering with my journey at The Podglomerate and serving to our shoppers determine and broaden their audiences.”

For the previous yr, Richards has saved as an intrigue a part of the Podglomerate’s crew as a Advertising and marketing Supervisor, the place she helped make use of viewers improvement methods for acclaimed shoppers together with the ground-breaking Freakonomics Radio, the Sign Award-winning PBS podcast Going Wild with Dr. Rae Wynn-Grant, and KUOW (Seattle’s NPR station)’s chart-topping Ten Thousand Issues with Shin You Pai, amongst others.

“We’re so happy to advertise Madison to this new function and assist her development as a pacesetter in podcast advertising and marketing,” says Joni Deutsch, VP of Advertising and marketing and Improvement. “In doing so, The Podglomerate is happy to increase our crew’s capabilities to extra podcasters and publishers given the growing demand for progressive and data-driven viewers development methods.”

“Madison has confirmed repeatedly that she has a eager eye for figuring out development areas for our shoppers, after which executing on that imaginative and prescient,” says The Podglomerate founder and CEO Jeff Umbro. “Our shoppers are fortunate to have her engaged on their reveals, and we’re even luckier to name her a colleague.”

The Podglomerate is the award-winning agency for podcast manufacturing, advertising and marketing/viewers improvement, and monetization. Since its begin in 2016, The Podglomerate has grown to signify greater than 70 podcasts accounting for greater than 30 million month-to-month downloads, with reveals topping the podcast charts and receiving options on each main podcast distribution app with nationwide protection throughout print, digital, radio, and tv.

It’s high-profile checklist of podcast shoppers consists of The Podglomerate authentic manufacturing Lacking Pages (acclaimed in New York Journal, The Guardian, and Washington Publish), Magnificent Noise’s That is Courting (named “among the finest podcasts of 2022” by Vulture), NHPR’s Bear Brook (named a greatest true crime podcast by Stephen King), in addition to podcasts from PBS, NPR stations (together with NHPR, WHYY, LAist/KPCC, KUOW, and extra), Harvard, Stanford, MIT, Perpetually Canine, iHeart, Substack, GBH, WNET, Expedia, LitHib, American Public Tv, Optum, CVS Well being, and Hubspot, amongst many others.



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