Jaipur: The Pink Metropolis will host the twenty fifth Worldwide Indian Movie Academy (IIFA) Awards from March 7-9, 2025, organisers of the present mentioned on Sunday. The announcement comes within the run-up to the 2024 version of the awards, set to start in Yas Island, Abu Dhabi, for the third consecutive 12 months from September 27.
An settlement was signed between the state tourism division and the IIFA for the silver jubilee celebrations of the IIFA Awards.The MoU signing ceremony was organised on the Albert Corridor within the presence of deputy chief minister Diya Kumari, who additionally holds the tourism portfolio. VP Singh, commissioner of tourism, and vice-president of STJ International Leisure and Media (IIFA), Suresh Iyer, signed the settlement.
Kumari mentioned IIFA 2025 will promote tourism in Rajasthan, including it’s for the second time that the occasion is going down in India. The primary such occasion was held in Mumbai in 2019.
“This can definitely promote Rajasthan, its locations, tradition, and historical past globally. It is a momentous event. When movie stars and administrators come right here and see the areas and historic locations of Rajasthan, extra shootings of movies will happen. New job and funding alternatives might be generated,” mentioned Kumari. The 2025 ceremony may also host the inaugural IIFA digital awards that might honour the most effective performances in digital leisure, movies, and OTT content material. IIFA is a globally recognised platform for the promotion of Indian cinema among the many worldwide and Indian group worldwide and instructions a world following from audiences who’ve an curiosity in Indian cinema.
“IIFA25 is a novel occasion comprising celebrations and awards being held to have fun the 25 superb years of Indian cinema, specializing in its globalisation within the new millennium and successes, attaining a pan-India enchantment in addition to pan-world enchantment,” a launch said.
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