LAHORE – In a groundbreaking transfer aimed toward reworking the digital panorama of Pakistani cricket, the Pakistan Cricket Board (PCB) has formally launched its very personal over-the-top (OTT) streaming platform, ‘PCB LIVE’. Designed to convey followers nearer than ever to the guts of Pakistan cricket, the web-based service is now stay for customers in the UK. UK-based followers can register instantly at https://stay.pcb.com.pk and can be capable to stream all matches of the Pakistan vs South Africa sequence, set to start on 12 October 2025. Moreover, a cell app model of PCB LIVE shall be launched by the tip of October, providing seamless streaming on smartphones and sensible units. This marks the PCB’s first direct-to-consumer digital initiative, providing not solely stay protection of worldwide fixtures but in addition on-demand entry to a wealthy archive of historic moments in Pakistan cricket. Along with worldwide matches, the platform will function choose home tournaments, together with the upcoming tri-nation sequence between Pakistan, Afghanistan, and Sri Lanka. Followers will even take pleasure in unique content material reminiscent of: Behind-the-scenes footage, Participant interviews, Documentaries, Coaching session highlights and Actual-time updates and extra. The launch of PCB LIVE represents a daring step into the longer term, bringing Pakistani cricket on to international audiences, irrespective of the place they’re.
PCB Chairman Mohsin Naqvi hailed the initiative as a historic leap ahead. “This can be a momentous milestone within the journey of Pakistan cricket. We’re proud to launch our personal OTT platform in an period the place digital comfort shapes the fan expertise. This initiative displays our dedication to forward-thinking and innovation.
“Whereas PCB LIVE is launching from the UK area, we’ll step by step increase its footprint to different areas to make sure that our followers, wherever they could be, keep related to the sport they love. Whether or not it’s iconic reminiscences from the previous or thrilling stay motion from at this time, this platform will convey Pakistan cricket instantly into the palms of our passionate supporters.”
