Brazilian soccer legend Ronaldinho has launched a brand new enterprise within the music business with the brand-new label Tu Música, Billboard can solely announce Monday (March 30). Headquartered in Miami, the label goals to unite artists, cultures and markets whereas establishing a platform for large-scale music creation and distribution.
“Music has at all times been an enormous a part of my life. It’s been with me throughout a very powerful moments, on and off the pitch,” mentioned Ronaldinho in an announcement. “Now I need to take that power all over the place — connecting cultures and creating alternatives for artists from wherever.”
With the launch of Tu Música, Ronaldinho “takes one other step in his journey past [soccer], increasing his presence within the leisure business,” notes a press launch.
Initially centered on Latin America, Tu Música will leverage the area’s rising cultural affect and the visibility of the FIFA World Cup — which runs from June 11 to July 19 — with plans to increase into Europe, Africa, Asia and the Center East. The label’s first mission shall be a World Cup-inspired album that brings collectively artists from varied nations. The week of April 6, artists and songwriters could have the chance to submit their work, with chosen tracks set to function on the album.
Born Ronaldo de Assis Moreira (a.ok.a. Ronaldinho Gaúcho), the Porto Alegre native is extensively thought to be one of many biggest soccer gamers in historical past. A two-time FIFA World Participant of the 12 months (2004, 2005), UEFA Champions League winner (2006, Barcelona), and FIFA World Cup champion (2002, Brazil), Ronaldinho is widely known for his unparalleled ability, creativity and iconic free kicks which have impressed generations.
Tu Música was co-founded by Roni Maltz Bin, CEO of Sua Música Group; Allan Jesus, CEO of ASJ; and Roberto de Assis, Ronaldinho’s brother and longtime supervisor. The label will leverage Sua Música Group’s experience in distribution and advertising and marketing, whereas ASJ will present expertise administration and model partnership help.


