Carla Morrison has signed a frontline artist cope with 5020 Information, Billboard can completely announce Thursday (June 25). The brand new settlement expands a relationship that started final 12 months, when the Sony Music label signed the three-time Latin Grammy winner for her catalog.
“After greater than 15 years of strolling my very own impartial path, I’m extremely excited to start this new chapter with 5020,” Morrison stated in a press release. “It was crucial for me to discover a staff that actually understood my story, my music, and the deeply private place from which my songs are born.”
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She added, “I’m excited for every little thing that lies forward and for the chance to proceed connecting with extra folks by way of music. With your complete 5020 staff, I’m assured we’ll obtain many significant issues with the care, intention and authenticity that matter a lot to me.”
The deal marks a brand new period for Morrison, who constructed considered one of Latin music’s most revered impartial careers earlier than increasing her relationship with Sony. Initially from Tecate, Baja California, Mexico, the singer-songwriter, identified for her weak lyrics and various pop sensibility, reached the Billboard Sizzling 100 for the primary time in 2023 by way of her look on Karol G’s “Mañana Será Bonito.”
Earlier in her profession, Morrison’s albums Déjenme Llorar (2012) and Amor Supremo (2015) additionally made their mark on the Billboard charts; the previous reached No. 12 on Prime Latin Pop Albums, and the latter topped that chart whereas reaching No. 4 on Prime Latin Albums. Her newest album, El Renacimiento, earned two nominations on the 2022 Latin Grammys, together with finest pop vocal album and tune of the 12 months for “Encontrarme.”
“Carla is an artist with a novel voice and extraordinary sensitivity who has outlined a era,” 5020 Information co-president Rafa Arcaute stated in a press release. “We’re thrilled to proceed constructing this relationship and to assist her on this new chapter as a frontline artist on the label.”
Co-president Bruno Duarte added, “From the second we started working along with her catalog, we knew there was a particular connection. This new chapter permits us to develop that collaboration and additional amplify her international affect.”
Based in 2022, 5020 Information is residence to artists together with Residente, Beéle, CA7RIEL & Paco Amoroso, Christina Aguilera, Kany García, Nathy Peluso and Kenia Os.
