DD India will now be obtainable to its viewers by means of an over-the-top (OTT) platform in a number of international locations, together with the US, UK and Australia, to place forth India’s perspective on numerous worldwide developments on world platforms and showcase its tradition and values to the world, the federal government mentioned on Monday.
In an announcement, the Ministry of Data and Broadcasting mentioned Prasar Bharati has signed a memorandum of understanding with Yupp TV, an OTT platform.
The transfer is a part of the general public broadcaster’s “imaginative and prescient” to increase the worldwide attain of Doordarshan’s DD India channel, it mentioned.
“In pursuance of its imaginative and prescient to increase the worldwide attain of DD India channel, to place forth India’s perspective on numerous worldwide developments on world platforms and to showcase India’s tradition and values to the world, India’s public broadcaster Prasar Bharati has signed a Memorandum of Understanding with Yupp TV’, an over-the-top platform, which is a gateway for tv viewers throughout the globe,” the assertion mentioned.
“With this, DD India is now obtainable on the OTT platform of Yupp TV within the USA, UK, Europe, Center East, Singapore, Australia and New Zealand,” it added.
Via Yupp TV, one can watch dwell TV “anytime, wherever” on the earth, the ministry mentioned.
Yupp TV has made Indian TV channels “simply and affordably” obtainable throughout the globe, it mentioned.
The content material internet hosting settlement was signed by Prasar Bharati CEO Shashi Shekhar Vempati and Yupp TV founder and CEO Uday Reddy, it added.
“DD India, Prasar Bharati’s worldwide channel, is India’s window to the world. The channel, by means of its numerous programmes, presents worldwide viewers India’s perspective on all home and world developments,” the ministry mentioned.
Out there in additional than 190 international locations, DD India additionally acts as a “bridge between India and the Indian diaspora” unfold the world over, it added.
(Solely the headline and movie of this report could have been reworked by the Enterprise Normal employees; the remainder of the content material is auto-generated from a syndicated feed.)
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